walked away with multiple wins at the BIG Indian Television Awards this year for its popular shows Sa Re Ga Ma Pa Li'l Champs, Pavitra Rishta
and historical magnum opus Shobha Somnath Ki.
The Indian Television Academy Awards have become the hallmark of excellence in Television today. Zee TV's Sa Re Ga Ma Pa Li'l Champs
won the 11th Indian Television Academy Award for the 'Best music and Film-based show'. Primetime fiction show, Pavitra Rishta
walked away with THE GR8! LAUREL FOR ENSEMBLE ACTING 2011.
Also Shobha Somnath Ki struck gold and walked away with three awards for Best Lyricist, Best Editing
and Best Costumes.
Zee TV is a pioneer in the musical and dance reality genre on Indian television. This year, Li'l Champs had all the elements of a successful show - the contestants were top class singers, there was no concocted drama and the premise of the show was primarily to showcase talented singers spearheaded by three talented musicians as judges - Adnan Sami, Kailash Kher and Javed Ali. The team is happy that the show proved to be a winner at the BIG ITA Awards this year. The show stood out among the clutter due to its superlative content with extremely talented contestants and clean format.