Zee Bangla is the highest rated television channel as per the latest data available. It has dethroned competitive channels to become the highest rated Television channel in Bangladesh for the third week consecutively.
Channel GRPs – ALL Individuals
Source: MRB, Bangladesh
Zee Bangla reaches over 60% of the population in Bangladesh and is currently number one in household reach.
“Zee Bangla has emerged as the leading channel during the world cup weeks. This reflects the popularity and acceptance of the Zee programming” says Harish Goyal CEO - APAC and Africa.
Similar to Zee Bangla India, prime time shows such as Saat Bhai Champa and Bokul Katha have emerged as the highest rated shows. During Prime Time (5pm -12 midnight) Zee Bangla leads in all TG's across shows.
Report By: Tripta Singh
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